Get to know us

We started as a small business selling women’s shoes in downtown Wilmington, with the goal of providing our customers with the best possible shopping experience. We soon realized that the market was changing, more people shopping online than in person. So we didn’t sit still and quickly built CreativStep.com to meet the needs of our customers.

hallway between glass-panel doors
hallway between glass-panel doors

Our mission

We are on a mission to provide our customers with a great shopping experience whether in-store or online. We aim to connect women's fashion lovers, promote the development and creativity of fashion. No matter who you are, CreativStep.com will always welcome every customer and serve you the best we can.

Our vision

We want to impart knowledge about fashion, help people have different views on fashion: luxury, style, creativity and charm. So even if you don't love fashion, we always welcome you. We want to contribute our part to the fashion industry, promote the strong development of the industry.

two women sitting at a table looking at a computer screen
two women sitting at a table looking at a computer screen

Our team

Our strength lies in our individuality. Set up by Esther Bryce, we always try to do our best.

woman wearing black scoop-neck long-sleeved shirt
woman wearing black scoop-neck long-sleeved shirt
Esther Bryce

Founder CREATIVSTEP

woman in black blazer with brown hair
woman in black blazer with brown hair
Lianne Wilson

DESIGNER

man standing near white wall
man standing near white wall
Jaden Smith

web developer

woman smiling wearing denim jacket
woman smiling wearing denim jacket
Jessica Kim

Photographer